000 00388nam a2200145Ia 4500
008 150331s2012 xx 000 0 und d
020 _a9780199668724
100 _aLee,K.
245 _aGlobal Marketing Management (changes,new challenges,and strategies)
250 _a3ed
260 _aNew Delhi
_bOxford University Press
_c2012
300 _a578
700 _aCarter,S.
942 _2ddc
_cBK
999 _c657
_d657