000 00366nam a2200157Ia 4500
008 150331s2011 xx 000 0 und d
020 _a9788131756898
100 _aKeller, Kevin
245 _aStrategic Brand Management
250 _a3rd
260 _aUK
_bPearson
_c2011
300 _a695
700 _aJacob, Isaac
700 _aParameswaran
942 _2ddc
_cBK
_01
999 _c234
_d234