000 00329nam a22001217a 4500
003 AUM
020 _a9780749451516
100 _aLehu, Jean Marc.
245 _aBranded Entertainment Product Placement and Brand Strategy In The Entertainment Business
260 _aLondon
_bKogan Page Ltd.
_c2007
300 _a266
942 _2ddc
_cBK
999 _c10301
_d10301