Media audience research : (Record no. 5685)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00485nam a22001697a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | AUM |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789351506430 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name (Main Author) | Mytton, Graham, |
| 245 10 - TITLE STATEMENT | |
| Title | Media audience research : |
| Remainder of title | a guide for professionals / |
| 250 ## - EDITION STATEMENT | |
| Edition statement | Third edition. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Los angeles |
| Name of publisher, distributor, etc | sage |
| Date of publication, distribution, etc | 2016 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent (pages) | xvi, 281 pages ; |
| 500 ## - GENERAL NOTE | |
| General note | Revision of author's Handbook on radio and television audience research. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name for additional authors | Diem, Peter, |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name for additional authors | Dam, Piet Hein van, |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location (Dpt.) | Date acquired (Bill Date) | Source of acquisition (Vendor) | Cost, normal purchase price | Total Checkouts | Barcode (Acc. No.) | Date last seen | Date last borrowed | Price effective from | Koha item type | bill no. |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Central Amity Mumbai Library | Central Amity Mumbai Library | BJMC | 05/09/2018 | Standard book agency | 695.00 | 2 | B-442 | 23/05/2022 | 23/05/2022 | 13/10/2018 | Books | Eos/2018-08-15 |