Branding In A Competitive Marketplace (Record no. 490)

000 -LEADER
fixed length control field 00348nam a2200133Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 150331s2013 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788132110590
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Baisya,R.K.
245 ## - TITLE STATEMENT
Title Branding In A Competitive Marketplace
250 ## - EDITION STATEMENT
Edition statement 1ed
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Sage Publication India Pvt.Ltd.
Date of publication, distribution, etc. 2013
300 ## - PHYSICAL DESCRIPTION
Extent 450
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Koha issues (borrowed), all copies 3
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Barcode Date last seen Date checked out Price effective from Koha item type Total Renewals
        Central Amity Mumbai Library Central Amity Mumbai Library BBA 10/07/2015 Orange Book Store, Delhi 450.00 1 C-1280 14/08/2024 12/08/2024 23/07/2014 Books  
        Central Amity Mumbai Library Central Amity Mumbai Library BBA 10/07/2015 Orange Book Store, Delhi 450.00 3 C-1281 21/02/2024 21/02/2024 23/07/2014 Books 1
        Central Amity Mumbai Library Central Amity Mumbai Library BBA 10/07/2015 Orange Book Store, Delhi 450.00 2 C-1282 08/01/2020 02/01/2020 23/07/2014 Books  

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